Our History
Carroll Seghers was born in New Orleans, Louisiana, on December 6 in the year 1900, the second son of very proud and adored but penniless parents. Around 1913 his mother, Mary Eleanor Elder, relocated Carroll and his brother to Cincinnati, Ohio, to be with their sisters.
Carroll was not quite 14, and in the 8th grade, when a month before the end of the school year, he just quit school and managed to find a job. As 1914 was a depressing year, he feared that everyone would be looking for work when the schools were out. For years he worked in the world of elegant printing and advertising. In 1928, Carroll decided to enter the jewelry business as Carroll's Jewelers. On January 1, 1929, he started working for the Gruen Watch Company as an advertising executive. With innovation such as the “Pentagon,” the “Quadron,” the “Tank,” and later the Curvex, the Gruen Watch Company was one of the most highly regarded companies in the United States. Gruen became Carroll’s introduction into the world of fine watches and jewelry.
